# PayByResult > PayByResult helps small business owners (teams of 1–20 people) build clear, performance-based pay for individual roles. Describe a role and get a pay formula: weighted metrics, three performance levels (minimum 70% / target 100% / maximum 130%), and payout rules. The framework comes from 15 years of building pay rules for a real retail team, first in Excel. AI adapts the first draft; the owner reviews and decides. Key terms: pay formula (a performance-based pay system for one role), target monthly pay, minimum / target / maximum levels, weighted metrics, monthly payout. PayByResult is not payroll software and does not decide how much anyone should be paid. Founder: Eugene Grin, former co-owner and CEO of a retail business (2009–2024), based in Poland. Contact: hello@paybyresult.app ## Product - [Home](https://paybyresult.app/): what a pay formula is, how it works, pricing, FAQ - [Free preview](https://app.paybyresult.app/create): generate a pay formula for one role, no account needed, view-only - Pricing: Free preview; Core $19/month (up to 3 pay formulas, save, edit, share, monthly payout calculation); Pro $49/month (up to 20 pay formulas) ## Role examples - [How to pay a social media manager](https://paybyresult.app/blog/how-to-pay-a-social-media-manager/): the real 13-metric formula and what happened in practice, a cleaner 6-metric version, four mistakes to avoid, step-by-step build guide, FAQ ## Founder notes on performance-based pay - [Four ways to pay people over 15 years](https://paybyresult.app/blog/four-ways-to-pay-people/): flat rate, rate plus % of sales, fully variable, KPI-weighted; why only one worked consistently - [The revenue bonus that worked too well](https://paybyresult.app/blog/the-revenue-bonus-that-worked-too-well/): a threshold bonus teaches the team what game they are playing - [Not every KPI deserves to affect pay](https://paybyresult.app/blog/not-every-kpi-deserves-to-affect-pay/): tests a metric should pass before it touches money - [I had defined activity better than I had defined quality](https://paybyresult.app/blog/defining-quality-vs-activity/): SMM targets for posting and replying worked until quality became the gap - [When a team owns a result it can't control](https://paybyresult.app/blog/responsibility-without-control/): fair pay starts with the part of the result the team can actually move - [When the off-season comes, should pay drop too?](https://paybyresult.app/blog/off-season-pay/): a slow month needs different work, not less of it, agreed in advance - [A job description and a pay formula are different tools](https://paybyresult.app/blog/job-description-vs-pay-formula/): a job description lists everything; a pay formula points at the few outcomes that matter - [The bonus was fair. That was the problem.](https://paybyresult.app/blog/the-bonus-was-fair/): a best-performer prize that stopped motivating everyone else - [I used to confuse equal pay with fair pay](https://paybyresult.app/blog/equal-pay-vs-fair-pay/): same role, same salary, different impact - [When a clear role becomes a ceiling](https://paybyresult.app/blog/when-a-clear-role-becomes-a-ceiling/): an employee left, and it was not about money - [The crisis that taught me what delegation really means](https://paybyresult.app/blog/the-crisis-that-taught-me-to-delegate/): paying a team fairly when the work changes - [Most agencies run on KPIs but pay people like they don't](https://paybyresult.app/blog/agencies-run-on-kpis-but-pay-flat/): why the measurement logic disappears at pay time - [I quit cold outreach before I knew if it worked](https://paybyresult.app/blog/why-i-quit-cold-outreach/): a growth strategy has to fit the person running it - [From a spreadsheet to a pay formula](https://paybyresult.app/blog/from-spreadsheet-to-pay-formula/): how an Excel model for one employee became the product - [The spreadsheet that became a product](https://paybyresult.app/blog/the-spreadsheet-that-became-a-product/): origin story after closing a 15-year business - [A spreadsheet I built for one employee is on Product Hunt](https://paybyresult.app/blog/paybyresult-on-product-hunt/): launch note - [All posts](https://paybyresult.app/blog/) ## Legal - [Privacy Policy](https://paybyresult.app/privacy/) - [Terms of Service](https://paybyresult.app/terms/)